Celebrating Diwali Through Art: Cadbury Miniatures’ “Diwali Stories”
Every box tells a story—and for Cadbury Miniatures’ Diwali Stories campaign, I had the honor of illustrating those stories. This project was a beautiful fusion of tradition, innovation, and artistry, where I brought four heartfelt Diwali themes
Togetherness, Inclusivity, Lights, and Sharing—to life through intricate, hand-drawn illustrations. Each box became a canvas for these values, immersing audiences in the nostalgic warmth of Diwali. The vibrant illustrations celebrated the essence of this cherished festival, capturing moments that resonate universally with the spirit of joy, love, and community.
Creating these illustrations was an incredible journey for me as an Indian illustrator. Each frame was a reflection of my love for the festival and its traditions—infused with cultural nuances, intricate details, and the magic of Diwali. It’s a project that not only celebrates a beloved festival but also showcases the power of art to connect people across time and space.
Homecoming at the Grandparents':
These storyboards illustrate a heartwarming film depicting grandparents joyfully welcoming their family home to celebrate Diwali.
These storyboards illustrate a heartwarming film depicting grandparents joyfully welcoming their family home to celebrate Diwali.
A Child’s Perspective:
These storyboards bring to life the tender thoughts of a child, capturing the warmth and security they feel surrounded by their family’s love during Diwali.
These storyboards bring to life the tender thoughts of a child, capturing the warmth and security they feel surrounded by their family’s love during Diwali.
An Expat’s Celebration:
Through these storyboards, we see the journey of an expat feeling embraced and cherished as they are made a part of another culture, a Diwali celebration.
Through these storyboards, we see the journey of an expat feeling embraced and cherished as they are made a part of another culture, a Diwali celebration.
The Joy of Sharing:
These storyboards tell the delightful story of children discovering the true spirit of Diwali through the simple yet meaningful act of sharing.
These storyboards tell the delightful story of children discovering the true spirit of Diwali through the simple yet meaningful act of sharing.
